Author Index

A

  • A'arabi, Seyyed Mohamad The Roles of Iranian Parent Enterprises in Creating and Destroying Value: A Multiple Case Study [Volume 12, Issue 2, 2020, Pages 262-284]
  • Aali, Samad The Role of Customers’ Relationship Orientation in Perceiving Relational Benefits [Volume 12, Issue 4, 2021, Pages 1006-1029]
  • Abbasian, Ezatollah Network Model of Risk in Non-Oil Export Sector in Iran [Volume 12, Issue 3, 2020, Pages 702-726]
  • Abdolvand, Mohammad Ali Modeling Corporate Brand Identity in the Banking Industry [Volume 12, Issue 3, 2020, Pages 652-678]
  • Abolfazli, Seyyed Abolfazl Studying the Effects of Organizational Resilience Capacity and Organizational Learning on Marketing Performance: with the Mediating Effect of Product Innovativeness and Moderating Role of Environmental Turbulence [Volume 12, Issue 1, 2020, Pages 183-197]
  • Aghazade, Hashem The Roles of Iranian Parent Enterprises in Creating and Destroying Value: A Multiple Case Study [Volume 12, Issue 2, 2020, Pages 262-284]
  • Ahadi, Pari Evaluation of the Impact of the Quality of Tourism Information on Social Media on the Formation of the Mental Image of Destination Using Rough Sets Theory [Volume 12, Issue 2, 2020, Pages 455-476]
  • Ahmadizad, Arman Ethnographic Study of Entrepreneurial Marketing in Rural Tourism (Case Study: Dolab Village in Kurdistan Province) [Volume 12, Issue 3, 2020, Pages 573-593]
  • Akbari, Mohsen Exploring the Role of the Ecosystem of Industrial Goods Export in Private Sector Businesses [Volume 12, Issue 2, 2020, Pages 315-334]
  • Amani Beni, Mojtaba Developing a Model for Personal Brand among the Entrepreneurs in Isfahan [Volume 12, Issue 4, 2021, Pages 911-933]
  • Amiri Aghdaie, Seyed Fathollah Identifying the Constructive Elements of “Value Proposition” and their Impact on Customers’ Satisfaction using Sentiment Analysis based on Text Mining [Volume 12, Issue 4, 2021, Pages 1092-1116]
  • Amoei Ojaki, Ali Measuring the Effectiveness of Mellat Bank and Ma Insurance Joint Printed Advertising Using Neuromarketing [Volume 12, Issue 3, 2020, Pages 679-701]
  • Anoosheh, Morteza Presenting a Model for Network Development of Small and Medium Enterprises: Grounded Theory [Volume 12, Issue 4, 2021, Pages 1030-1049]
  • Ansari, Azarnoosh An Integrity-based Conceptual Framework for Creating, Maintaining and Developing Marketing Capabilities, Sustained Competitive Advantage and Superior Business Performance [Volume 12, Issue 3, 2020, Pages 594-626]
  • Ansari, Manouchehr Commercialization Model of the Electronic Sales Using the Grounded Theory [Volume 12, Issue 2, 2020, Pages 335-356]
  • Ansaripur, Somaye Consumers’ Arrogance; Understanding Semantic Perceptions Using Phenomenology [Volume 12, Issue 2, 2020, Pages 436-454]
  • Asgarnezhad Nouri, Bagher The Role of Consumers’ TV Personality and Interaction with Audience in Teleshopping Behavior (Case Study: Ardabil City) [Volume 12, Issue 2, 2020, Pages 502-519]
  • Asgharkhani, Tara Investigating the Effectiveness of Characteristics of Exporting Companies, Characteristics of Export Transactions and Experience in Trade Claims through the Intermediary Variables of Trade Risk Management on Export Performance (Case Study: Pharmaceutical Exporting Companies in Iran) [Volume 12, Issue 3, 2020, Pages 774-799]
  • Askarifar, Kazem The Effect of Visual Elements in Direct Print Advertising of Diary Products on the Consumers’ Recall: An Experimental Field Study [Volume 12, Issue 4, 2021, Pages 1050-1068]
  • Azar, Adel Identifying the Mental Models of Managers of Food Industry Companies Regarding Barriers to Export Development (Case Study: Managers of Dairy Product Companies) [Volume 12, Issue 1, 2020, Pages 198-226]
  • Azizi, Shahryar The Analysis of Factors Affecting New Product Categorization (Case Study: Lactivia Drinking-Yogurt) [Volume 12, Issue 1, 2020, Pages 243-259]

B

  • Bafandeh Zendeh, Alireza The Role of Customers’ Relationship Orientation in Perceiving Relational Benefits [Volume 12, Issue 4, 2021, Pages 1006-1029]
  • Bannazadeh, Mohammad Javad Investigating the Interactive Effects of Information Exchange, Relationship Capital and Environmental Uncertainty on Joint Venture Performance (The Case Study: Oil, Gas and Petrochemical Industriy EPC Contractors) [Volume 12, Issue 2, 2020, Pages 378-398]
  • Biranvand, Hamidreza Identification Affecting Factors of Price Discount Threshold: Meta Synthesis [Volume 12, Issue 1, 2020, Pages 44-63]
  • Boudlaie, Hasan Identification of the Factors Influencing the Selection of Souvenir Products in the Tourist Market of Kish Region [Volume 12, Issue 4, 2021, Pages 888-910]

D

  • Danaei, Abolfazl Comparison of Cognitive Process in Men and Women While Shopping (Case Study: Investigating the Impact of Brand Using Eye Tracker) [Volume 12, Issue 2, 2020, Pages 422-435]
  • Daneshgar, Mohammad Modeling Corporate Brand Identity in the Banking Industry [Volume 12, Issue 3, 2020, Pages 652-678]

E

  • Ebrahimi, Elham Developing a Framework of Causes and Consequences of Hatred for Iranian Product Brands [Volume 12, Issue 1, 2020, Pages 3-23]
  • Esfandiari, Mostafa Modeling Brand Selection Evaluation in the Banking Industry [Volume 12, Issue 3, 2020, Pages 727-747]
  • Esfidani, Mohammad Rahim Developing a Planned Journey Map of Banking Mobile Services Users (Case Study: Mellat Bank) [Volume 12, Issue 1, 2020, Pages 116-142]
  • Esfiddani, Mohammad Rahim Developing a Customer Experience Management Framework in Hoteling Industry: A Systematic Review of Theoretical Foundations [Volume 12, Issue 3, 2020, Pages 523-547]
  • Esmaeilpour, Fariba Rasht Brand Story Based on Published Symbolic Repertoires in the Media [Volume 12, Issue 1, 2020, Pages 24-43]

F

  • Fallah, Mohammad Ali The Roles of Iranian Parent Enterprises in Creating and Destroying Value: A Multiple Case Study [Volume 12, Issue 2, 2020, Pages 262-284]
  • Fallah Lajimi, Hamidreza Applying the Best-Worst Interval Technique in Art Marketing: Prioritizing Theater Online Advertising Methods [Volume 12, Issue 3, 2020, Pages 748-773]
  • Fathian, Mohammad Identifying and Prioritizing Personality and Demographic Priorities in the Acceptance of Gamification Mechanisms in Order to Increase the Interactions in the Banking Loyalty Club (Case Study: Hekmat Iranian Bank) [Volume 12, Issue 2, 2020, Pages 477-501]
  • Fattahi, Majid Modeling Brand Selection Evaluation in the Banking Industry [Volume 12, Issue 3, 2020, Pages 727-747]
  • Feiz, Davood Identifying the Mental Models of Managers of Food Industry Companies Regarding Barriers to Export Development (Case Study: Managers of Dairy Product Companies) [Volume 12, Issue 1, 2020, Pages 198-226]
  • Feiz, Davood The Future Estimation of Food Packaging Industry in Iran based on a Scenario-Oriented Approach with Respect to 2025 Perspective [Volume 12, Issue 4, 2021, Pages 838-864]

G

  • Ghahremanpour, Parisa Studying the Effects of Organizational Resilience Capacity and Organizational Learning on Marketing Performance: with the Mediating Effect of Product Innovativeness and Moderating Role of Environmental Turbulence [Volume 12, Issue 1, 2020, Pages 183-197]
  • Ghanbari Kivi, Fariborz Investigating the Interactive Effects of Information Exchange, Relationship Capital and Environmental Uncertainty on Joint Venture Performance (The Case Study: Oil, Gas and Petrochemical Industriy EPC Contractors) [Volume 12, Issue 2, 2020, Pages 378-398]
  • Ghanbarzadeh, Mojtaba Developing a Financial Reporting Model Based on the Concept of Business Model [Volume 12, Issue 4, 2021, Pages 976-1005]
  • Ghasemi Naghibdehi, Armin The Analysis of Factors Affecting New Product Categorization (Case Study: Lactivia Drinking-Yogurt) [Volume 12, Issue 1, 2020, Pages 243-259]
  • Gholamshahbazi, Shima Ethnographic Study of Entrepreneurial Marketing in Rural Tourism (Case Study: Dolab Village in Kurdistan Province) [Volume 12, Issue 3, 2020, Pages 573-593]
  • Golkari Hagh, Sina Investigating the Concept of Psychological Ownership from the Buyers’ Perspective [Volume 12, Issue 2, 2020, Pages 399-421]

H

  • Haghdadi, Elham Evaluation of the Impact of the Quality of Tourism Information on Social Media on the Formation of the Mental Image of Destination Using Rough Sets Theory [Volume 12, Issue 2, 2020, Pages 455-476]
  • Hanifi, Masoumeh Developing a Scale to Measure “Comfortable Shopping Experience” in Shopping Malls [Volume 12, Issue 1, 2020, Pages 227-242]
  • Hassan Gholipour Yasory, Tahmoores Network Model of Risk in Non-Oil Export Sector in Iran [Volume 12, Issue 3, 2020, Pages 702-726]
  • Hazeri, Hatef The Role of Consumers’ TV Personality and Interaction with Audience in Teleshopping Behavior (Case Study: Ardabil City) [Volume 12, Issue 2, 2020, Pages 502-519]
  • Heidari, Ali Extracting the Effective Factors on Corporate Governance Formation in Strategic Alliances with Focus on International Joint Ventures through Systematic Literature Review [Volume 12, Issue 1, 2020, Pages 64-93]
  • Heidari, Ali The Roles of Iranian Parent Enterprises in Creating and Destroying Value: A Multiple Case Study [Volume 12, Issue 2, 2020, Pages 262-284]
  • Heidari, Ali Analysis of the Challenges Related to the Labor Law of the Islamic Republic of Iran in order to Create, Maintain, and Develop Job Opportunities (A Focus Group Study in Small Businesses) [Volume 12, Issue 4, 2021, Pages 956-975]
  • Heidarzadeh, Kambiz Developing a Scale to Measure “Comfortable Shopping Experience” in Shopping Malls [Volume 12, Issue 1, 2020, Pages 227-242]
  • Heidarzadeh Henzaei, Kambiz Modeling Corporate Brand Identity in the Banking Industry [Volume 12, Issue 3, 2020, Pages 652-678]
  • Hemmati, Maryam Identifying the Mental Models of Managers of Food Industry Companies Regarding Barriers to Export Development (Case Study: Managers of Dairy Product Companies) [Volume 12, Issue 1, 2020, Pages 198-226]

I

  • Imankhan, Niloofar Modeling Brand Selection Evaluation in the Banking Industry [Volume 12, Issue 3, 2020, Pages 727-747]

J

  • Jahanbakhsh Tehrani, Pegah The Effect of Visual Elements in Direct Print Advertising of Diary Products on the Consumers’ Recall: An Experimental Field Study [Volume 12, Issue 4, 2021, Pages 1050-1068]
  • Jalali, Seyed Hossein Analysis of the Industrial Context in Developing and Choosing the Structure of the Strategic Alliances [Volume 12, Issue 4, 2021, Pages 934-955]
  • Jandaghi, Gholamreza Developing a Planned Journey Map of Banking Mobile Services Users (Case Study: Mellat Bank) [Volume 12, Issue 1, 2020, Pages 116-142]
  • Jandaghi, Gholamreza Measuring the Effectiveness of Mellat Bank and Ma Insurance Joint Printed Advertising Using Neuromarketing [Volume 12, Issue 3, 2020, Pages 679-701]

K

  • Kazemi, Ali Developing and Analyzing the Pattern of Determining Organizations Lifestyles (Case Study: Polymer Pipes and Fittings Production Companies in Isfahan Province) [Volume 12, Issue 1, 2020, Pages 143-160]
  • Kazemian, Mina The Future Estimation of Food Packaging Industry in Iran based on a Scenario-Oriented Approach with Respect to 2025 Perspective [Volume 12, Issue 4, 2021, Pages 838-864]
  • Keimasi, Masoud Developing a Planned Journey Map of Banking Mobile Services Users (Case Study: Mellat Bank) [Volume 12, Issue 1, 2020, Pages 116-142]
  • Keimasi, Masoud Measuring the Effectiveness of Mellat Bank and Ma Insurance Joint Printed Advertising Using Neuromarketing [Volume 12, Issue 3, 2020, Pages 679-701]
  • Kenarroodi, Mohammadhosein Identification of the Factors Influencing the Selection of Souvenir Products in the Tourist Market of Kish Region [Volume 12, Issue 4, 2021, Pages 888-910]
  • Khakbaz, Azimeh Sadat Consumers’ Arrogance; Understanding Semantic Perceptions Using Phenomenology [Volume 12, Issue 2, 2020, Pages 436-454]
  • Khaleghi Moghaddam, Vahid Identifying the Factors Affecting the Users’ Shift from Local Social Networks Using PPM Model (Case Study: Soroush Messenger) [Volume 12, Issue 4, 2021, Pages 1069-1091]
  • Khodadad Hoseini, Seyed Hamid Convergence in Multidimensional, Interdisciplinary, and Inter-Organizational Approaches in B2B Sales Performance Evaluation Research: Systematic Literature Review [Volume 12, Issue 2, 2020, Pages 285-314]
  • Khorsandi, Hamideh Using Emotional Labor to Increase Sales Performance; the Role of Perceived Organizational Support [Volume 12, Issue 1, 2020, Pages 94-115]
  • Kiamehr, Mehdi The Role of Social Presence and Basic Psychological Needs in Customers’ Intention to Return to Online Stores: A Case Study of Snapfood [Volume 12, Issue 3, 2020, Pages 548-572]
  • Kordnaeij, Asadollah Convergence in Multidimensional, Interdisciplinary, and Inter-Organizational Approaches in B2B Sales Performance Evaluation Research: Systematic Literature Review [Volume 12, Issue 2, 2020, Pages 285-314]

L

  • Labafi, Somayeh Identifying the Factors Affecting the Users’ Shift from Local Social Networks Using PPM Model (Case Study: Soroush Messenger) [Volume 12, Issue 4, 2021, Pages 1069-1091]

M

  • Mahmoodi, Vahid Network Model of Risk in Non-Oil Export Sector in Iran [Volume 12, Issue 3, 2020, Pages 702-726]
  • Manian, Amir Developing a Customer Experience Management Framework in Hoteling Industry: A Systematic Review of Theoretical Foundations [Volume 12, Issue 3, 2020, Pages 523-547]
  • Masoumian Miandoab, Parviz Individual-Level Cultural Values: Decision Making Styles among Individualist and Collectivist Customers (Case Study: Customers of Automobile Radial Tire) [Volume 12, Issue 1, 2020, Pages 161-182]
  • Mazroui Nasrabadi, Esmaeil Designing a Model for Cooperation-competition Incentives (Case Study: Iranian Handmade Carpet Art-industry) [Volume 12, Issue 2, 2020, Pages 357-377]
  • Mehrani, Sasan Developing a Financial Reporting Model Based on the Concept of Business Model [Volume 12, Issue 4, 2021, Pages 976-1005]
  • Mira, Abolghasem Analysis of the Challenges Related to the Labor Law of the Islamic Republic of Iran in order to Create, Maintain, and Develop Job Opportunities (A Focus Group Study in Small Businesses) [Volume 12, Issue 4, 2021, Pages 956-975]
  • Mohammadian, Ayob Identifying and Ranking the Application of Big Internet of Things Data Analyses [Volume 12, Issue 4, 2021, Pages 865-887]
  • Mohsenin, Shahryar Developing a Planned Journey Map of Banking Mobile Services Users (Case Study: Mellat Bank) [Volume 12, Issue 1, 2020, Pages 116-142]
  • Mohtaram, Rahim Investigating the Effectiveness of Characteristics of Exporting Companies, Characteristics of Export Transactions and Experience in Trade Claims through the Intermediary Variables of Trade Risk Management on Export Performance (Case Study: Pharmaceutical Exporting Companies in Iran) [Volume 12, Issue 3, 2020, Pages 774-799]
  • Mokhtari Moughari, Mahdieh Network Model of Risk in Non-Oil Export Sector in Iran [Volume 12, Issue 3, 2020, Pages 702-726]
  • Mokhtarzadeh, Nima Analysis of the Industrial Context in Developing and Choosing the Structure of the Strategic Alliances [Volume 12, Issue 4, 2021, Pages 934-955]
  • Moradi, Mohammad Developing a Financial Reporting Model Based on the Concept of Business Model [Volume 12, Issue 4, 2021, Pages 976-1005]
  • Moshabaki, Asghar Convergence in Multidimensional, Interdisciplinary, and Inter-Organizational Approaches in B2B Sales Performance Evaluation Research: Systematic Literature Review [Volume 12, Issue 2, 2020, Pages 285-314]
  • Moura Engracia Giraldi, Janaina De Comparison of Cognitive Process in Men and Women While Shopping (Case Study: Investigating the Impact of Brand Using Eye Tracker) [Volume 12, Issue 2, 2020, Pages 422-435]
  • Mousavi, Sayed Mohsen Identifying the Constructive Elements of “Value Proposition” and their Impact on Customers’ Satisfaction using Sentiment Analysis based on Text Mining [Volume 12, Issue 4, 2021, Pages 1092-1116]
  • Moussavi Neghabi, Seyed Mojtaba Presenting a Model for Network Development of Small and Medium Enterprises: Grounded Theory [Volume 12, Issue 4, 2021, Pages 1030-1049]

N

  • Namamian, Farshid Developing a Business Sustainability Model in the Supply Chain Using the Meta-Synthesis Approach [Volume 12, Issue 3, 2020, Pages 627-651]
  • Nasehifar, Vahid Commercialization Model of the Electronic Sales Using the Grounded Theory [Volume 12, Issue 2, 2020, Pages 335-356]
  • Nasirzadeh, Elnaz Identifying and Prioritizing Personality and Demographic Priorities in the Acceptance of Gamification Mechanisms in Order to Increase the Interactions in the Banking Loyalty Club (Case Study: Hekmat Iranian Bank) [Volume 12, Issue 2, 2020, Pages 477-501]
  • Nasr Isfahani, Ali Developing and Analyzing the Pattern of Determining Organizations Lifestyles (Case Study: Polymer Pipes and Fittings Production Companies in Isfahan Province) [Volume 12, Issue 1, 2020, Pages 143-160]
  • Nasr Isfahani, Ali Developing a Model for Personal Brand among the Entrepreneurs in Isfahan [Volume 12, Issue 4, 2021, Pages 911-933]
  • Nazari, Mohsen Identification Affecting Factors of Price Discount Threshold: Meta Synthesis [Volume 12, Issue 1, 2020, Pages 44-63]
  • Nazari, Mohsen Editor's note: Content analysis of the opinions of the judges of the Journal of Business Management [Volume 12, Issue 4, 2021, Pages 833-837]
  • Nekooeezadeh, Maryam The Effect of Visual Elements in Direct Print Advertising of Diary Products on the Consumers’ Recall: An Experimental Field Study [Volume 12, Issue 4, 2021, Pages 1050-1068]

P

  • Pourhosseini, Sadaf Commercialization Model of the Electronic Sales Using the Grounded Theory [Volume 12, Issue 2, 2020, Pages 335-356]

R

  • Rahimian, Samaneh Developing a Customer Experience Management Framework in Hoteling Industry: A Systematic Review of Theoretical Foundations [Volume 12, Issue 3, 2020, Pages 523-547]
  • Rajabipour, Alireza Investigating the Concept of Psychological Ownership from the Buyers’ Perspective [Volume 12, Issue 2, 2020, Pages 399-421]
  • Ramazani, Sanaz The Role of Social Presence and Basic Psychological Needs in Customers’ Intention to Return to Online Stores: A Case Study of Snapfood [Volume 12, Issue 3, 2020, Pages 548-572]
  • Ramazanian, Mohammad Rahim Exploring the Role of the Ecosystem of Industrial Goods Export in Private Sector Businesses [Volume 12, Issue 2, 2020, Pages 315-334]
  • Ranjbar, Armin Identification of the Factors Influencing the Selection of Souvenir Products in the Tourist Market of Kish Region [Volume 12, Issue 4, 2021, Pages 888-910]
  • Ranjbarian, Bahram Developing and Analyzing the Pattern of Determining Organizations Lifestyles (Case Study: Polymer Pipes and Fittings Production Companies in Isfahan Province) [Volume 12, Issue 1, 2020, Pages 143-160]
  • Razi, Nasrin Convergence in Multidimensional, Interdisciplinary, and Inter-Organizational Approaches in B2B Sales Performance Evaluation Research: Systematic Literature Review [Volume 12, Issue 2, 2020, Pages 285-314]
  • Reshadatnia, Parisa The Role of Consumers’ TV Personality and Interaction with Audience in Teleshopping Behavior (Case Study: Ardabil City) [Volume 12, Issue 2, 2020, Pages 502-519]
  • Riazi, Gholamhossein Comparison of Cognitive Process in Men and Women While Shopping (Case Study: Investigating the Impact of Brand Using Eye Tracker) [Volume 12, Issue 2, 2020, Pages 422-435]
  • Roshandel Arbatani, Taher Commercialization Model of the Electronic Sales Using the Grounded Theory [Volume 12, Issue 2, 2020, Pages 335-356]
  • Rostami, Valioallah Analysis of the Challenges Related to the Labor Law of the Islamic Republic of Iran in order to Create, Maintain, and Develop Job Opportunities (A Focus Group Study in Small Businesses) [Volume 12, Issue 4, 2021, Pages 956-975]
  • Rouhani, Saeed Identifying and Ranking the Application of Big Internet of Things Data Analyses [Volume 12, Issue 4, 2021, Pages 865-887]

S

  • Saberian, Fatemeh Evaluation of the Impact of the Quality of Tourism Information on Social Media on the Formation of the Mental Image of Destination Using Rough Sets Theory [Volume 12, Issue 2, 2020, Pages 455-476]
  • Sadegh, Mohammad Hadi Extracting the Effective Factors on Corporate Governance Formation in Strategic Alliances with Focus on International Joint Ventures through Systematic Literature Review [Volume 12, Issue 1, 2020, Pages 64-93]
  • Sadegh Vaziri, Faraz Developing a Framework of Causes and Consequences of Hatred for Iranian Product Brands [Volume 12, Issue 1, 2020, Pages 3-23]
  • Sadidi, Majid Developing and Analyzing the Pattern of Determining Organizations Lifestyles (Case Study: Polymer Pipes and Fittings Production Companies in Isfahan Province) [Volume 12, Issue 1, 2020, Pages 143-160]
  • Salarifar, Mona Comparison of Cognitive Process in Men and Women While Shopping (Case Study: Investigating the Impact of Brand Using Eye Tracker) [Volume 12, Issue 2, 2020, Pages 422-435]
  • Salimi, Ahmad An Integrity-based Conceptual Framework for Creating, Maintaining and Developing Marketing Capabilities, Sustained Competitive Advantage and Superior Business Performance [Volume 12, Issue 3, 2020, Pages 594-626]
  • Sanayei, Ali An Integrity-based Conceptual Framework for Creating, Maintaining and Developing Marketing Capabilities, Sustained Competitive Advantage and Superior Business Performance [Volume 12, Issue 3, 2020, Pages 594-626]
  • Sanoubar, Naser The Role of Customers’ Relationship Orientation in Perceiving Relational Benefits [Volume 12, Issue 4, 2021, Pages 1006-1029]
  • Sedaghat, Hadi Identifying and Ranking the Application of Big Internet of Things Data Analyses [Volume 12, Issue 4, 2021, Pages 865-887]
  • Shabani Nashtaee, Mitra Rasht Brand Story Based on Published Symbolic Repertoires in the Media [Volume 12, Issue 1, 2020, Pages 24-43]
  • Shaemi Barzoki, Ali Developing a Model for Personal Brand among the Entrepreneurs in Isfahan [Volume 12, Issue 4, 2021, Pages 911-933]
  • Shafei, Reza Ethnographic Study of Entrepreneurial Marketing in Rural Tourism (Case Study: Dolab Village in Kurdistan Province) [Volume 12, Issue 3, 2020, Pages 573-593]
  • Shafiee, Maysam Measuring the Effectiveness of Mellat Bank and Ma Insurance Joint Printed Advertising Using Neuromarketing [Volume 12, Issue 3, 2020, Pages 679-701]
  • Shafiei Nikabadi, Mohsen The Future Estimation of Food Packaging Industry in Iran based on a Scenario-Oriented Approach with Respect to 2025 Perspective [Volume 12, Issue 4, 2021, Pages 838-864]
  • Shah Hosseini, Mohammad Ali Extracting the Effective Factors on Corporate Governance Formation in Strategic Alliances with Focus on International Joint Ventures through Systematic Literature Review [Volume 12, Issue 1, 2020, Pages 64-93]
  • Sham Bayati, Naser Analysis of the Challenges Related to the Labor Law of the Islamic Republic of Iran in order to Create, Maintain, and Develop Job Opportunities (A Focus Group Study in Small Businesses) [Volume 12, Issue 4, 2021, Pages 956-975]
  • ShamiZanjani, Mehdi Developing a Customer Experience Management Framework in Hoteling Industry: A Systematic Review of Theoretical Foundations [Volume 12, Issue 3, 2020, Pages 523-547]
  • Sharifi, Seyed Mahdi Identifying the Factors Affecting the Users’ Shift from Local Social Networks Using PPM Model (Case Study: Soroush Messenger) [Volume 12, Issue 4, 2021, Pages 1069-1091]
  • Shavandi, Zahra Designing a Model for Cooperation-competition Incentives (Case Study: Iranian Handmade Carpet Art-industry) [Volume 12, Issue 2, 2020, Pages 357-377]
  • Shirkhodaei, Meysam Applying the Best-Worst Interval Technique in Art Marketing: Prioritizing Theater Online Advertising Methods [Volume 12, Issue 3, 2020, Pages 748-773]
  • Shirmohammadi, Alireza Developing a Business Sustainability Model in the Supply Chain Using the Meta-Synthesis Approach [Volume 12, Issue 3, 2020, Pages 627-651]
  • Shoja, Ali Developing a Framework of Causes and Consequences of Hatred for Iranian Product Brands [Volume 12, Issue 1, 2020, Pages 3-23]
  • Sohrabi, Rouhollah Consumers’ Arrogance; Understanding Semantic Perceptions Using Phenomenology [Volume 12, Issue 2, 2020, Pages 436-454]
  • Soltanee, Morteza Explaining the Role of Tejarat Bank's Strategic Alliance with FinTechs in Efficiency Mediated by Technological Developments and Digital Banking [Volume 12, Issue 3, 2020, Pages 800-832]

T

  • Taban, Mohammad Developing a Business Sustainability Model in the Supply Chain Using the Meta-Synthesis Approach [Volume 12, Issue 3, 2020, Pages 627-651]
  • Tabatabaeenasab, Seyed Mohammad Investigating the Concept of Psychological Ownership from the Buyers’ Perspective [Volume 12, Issue 2, 2020, Pages 399-421]
  • Tafaghodi, Hamid Reza Exploring the Role of the Ecosystem of Industrial Goods Export in Private Sector Businesses [Volume 12, Issue 2, 2020, Pages 315-334]
  • Teymouri, Hadi Developing a Model for Personal Brand among the Entrepreneurs in Isfahan [Volume 12, Issue 4, 2021, Pages 911-933]
  • Tourchian, Alireza The Role of Customers’ Relationship Orientation in Perceiving Relational Benefits [Volume 12, Issue 4, 2021, Pages 1006-1029]

V

  • Vafae, Farhad Developing a Business Sustainability Model in the Supply Chain Using the Meta-Synthesis Approach [Volume 12, Issue 3, 2020, Pages 627-651]
  • Vakil Alroaia, Younos Comparison of Cognitive Process in Men and Women While Shopping (Case Study: Investigating the Impact of Brand Using Eye Tracker) [Volume 12, Issue 2, 2020, Pages 422-435]
  • Valizade, Mozhde Applying the Best-Worst Interval Technique in Art Marketing: Prioritizing Theater Online Advertising Methods [Volume 12, Issue 3, 2020, Pages 748-773]
  • Vares, Hamed Investigating the Interactive Effects of Information Exchange, Relationship Capital and Environmental Uncertainty on Joint Venture Performance (The Case Study: Oil, Gas and Petrochemical Industriy EPC Contractors) [Volume 12, Issue 2, 2020, Pages 378-398]

Y

  • Yakideh, Keikhosro Exploring the Role of the Ecosystem of Industrial Goods Export in Private Sector Businesses [Volume 12, Issue 2, 2020, Pages 315-334]
  • Yazdani, Hamid Reza Developing a Planned Journey Map of Banking Mobile Services Users (Case Study: Mellat Bank) [Volume 12, Issue 1, 2020, Pages 116-142]
  • Yazdanshenas, Mehdi Using Emotional Labor to Increase Sales Performance; the Role of Perceived Organizational Support [Volume 12, Issue 1, 2020, Pages 94-115]

Z

  • Zare, Ghasem The Role of Consumers’ TV Personality and Interaction with Audience in Teleshopping Behavior (Case Study: Ardabil City) [Volume 12, Issue 2, 2020, Pages 502-519]
  • Zarei, Azim Identifying the Mental Models of Managers of Food Industry Companies Regarding Barriers to Export Development (Case Study: Managers of Dairy Product Companies) [Volume 12, Issue 1, 2020, Pages 198-226]
  • Zonoozi, Seyyed Jafar Studying the Effects of Organizational Resilience Capacity and Organizational Learning on Marketing Performance: with the Mediating Effect of Product Innovativeness and Moderating Role of Environmental Turbulence [Volume 12, Issue 1, 2020, Pages 183-197]